Our Team

Customer-Centric Approach

If you’re considering new dental management software, consider a company that is going to put customers first: Our MaxiCare Success Teams are there to help right from sales to training to support and, most importantly, aftercare. 

 

Dedicated Success Teams

In an effort to provide the best aftercare, your dedicated Success Team will consist 2 of your own Support Technicians, your own Account Manager and your own Implementation Manager (Trainer). Your Support Technicians will both get to know the history of your practice while working one-on-one with you to resolve specific issues. Your Account Manager will then work with you on a more personal level, helping you to attain your long-term goals and getting the very most out of your software. Your Implementation Manager will be your personal trainer for your practice to teach you and your team how to use MaxiDent. 

So say goodbye to the call-center and hello to a brand new customer-centric experience with:

  

  • Faster response times
  • Personalized service
  • A positive customer experience every time.

We are proud to be the first Practice Management Software to offer an innovative approach in providing technical and customer service assistance.

Leadership Team

Alex Zlatin | CEO
BIO

As CEO, Alex Zlatin helps struggling dental professionals take control of their practices and reach the next level of success with responsible leadership strategies. Leveraging over 15 years of management and consulting experience, he empowers organizations to become more productive and profitable based on the belief that successful businesses establish a genuine connection with employees, patients, and vendors. Alex volunteers his time and expertise with various professional organizations, has launched the Dental Office Managers Association of Canada and is the author of Responsible Dental Ownership: Balancing ethics and business through purpose available on Amazon.

Cindy Shewchook | CFO
BIO

Cindy has been with MaxiDent for over twenty-five years, managing administrative functions, all the financials, and ensuring departments are functioning smoothly. She is friendly, kind, dedicated, and well-known point of contact for all our clients. Integral to our success, she provides each of our clients with 110% at every level of service.

Monica Trimble | Executive Assistant
BIO

Monica started with MaxiDent in the Training / Implementation Managment department and has grown into the position as Alex’s Executive Assistant, while working more directly with the team at our office for everything from Marketing, to Implementation and Support. Her strong organizational skills and creative problem-solving continues to help both client offices and the MaxiDent office to run smoothly. For over ten years Monica has helped offices become fully functional in MaxiDent and she continues to be a resource for them while focusing more on coordinating behind the scenes at our head office.

Lumena Cabral | COO
BIO

As MaxiDent’s Chief Operating Officer, Lumena is a seasoned professional with a rich background in Dental Assisting and a wealth of management experience spanning more than two decades. Lumena seamlessly manages the intricate web of personnel, resources, and logistics that keep our organization thriving.

As second in command, she possesses qualities that set her apart, including skills in relationship-building and attention to detail that create a cohesive and collaborative work environment, and foster a sense of unity among our dedicated team.

Effective communication is a cornerstone of Lumena’s leadership style. She interacts with empathy, clarity and transparency, whether with our team, clients, or partners. Her strategic mindset and outside the box thinking enable her to navigate the dynamic landscape of software and dental care with agility and foresight, allowing MaxiDent to stay ahead of industry trends and innovations. She plays a pivotal role in client and team engagement, ensuring that our services not only meet but exceed client expectations.

 Success Team — Eastern Region

Gagan Bath | Regional Account Manager
BIO

With over a decade of technical experience and a Computer Science degree from the University of Manitoba, Gagan joins MaxiDent as a valuable team member. Known for his collaborative approach and his willingness to assist others, Gagan’s previous work has involved working closely with clients with their E-commerce needs. Drawing from his background in customer service, Gagan is enthusiastic about aiding clients in maximizing their clinic’s potential and achieving their dental practice goals.

Connie Manalac-Din | Support Technician
BIO

Having been with the company now for over a decade, Connie doesn’t confuse efforts with results. She has been performing system support for nearly two decades and sets high standards of performance for herself, therefore making sure that her clients receive only the best in technical assistance.

Kele Schreckenbach | Support Technician
BIO

Kele completed the Network Services Technician Program at Red River College and brings a solid foundation to his role as a Support Technician at Maxim. Known for his unwavering willingness to help and eagerness to tackle challenges, Kele offers strategic approaches to solving an array of technical issues. His commitment to excellence is evident in the dedicated support he provides, ensuring efficient and effective assistance for every client.

Beyond his professional pursuits, Kele harbors a passion for linguistics. While he is a native German speaker at home with his family, he attended a French immersion high school, and has ventured into learning Spanish and Japanese.

Amber Gerylo | Support Technician
BIO

 Amber exudes patience and knowledge and is always willing to help. Bringing to her position over a decade of customer service experience, she enjoys finding solutions and thinking outside the box as well as interacting with and helping clients to quickly resolve their technical challenges. Amber graduated with honors and holds a Network System Administration diploma from Robertson College.  

Success Team — Central Region

Brett Demerchant | Implementation Manager
BIO

COMING SOON**

Kyle Salangoste | Support Technician
BIO

Kyle graduated from Red River College with a Network Services Technician Certificate before joining our team. As a Support Technician, Kyle adeptly handles technical inquiries, ensuring efficient and effective resolution of issues for our clients. His knack for quick problem-solving and strategic thinking has left a lasting impression on our client family and is an important asset to our support team.

Aadi Sharma | Support Technician
BIO

With a B.Sc. degree and a relentless nature, Aadi navigates complex technical issues with ease and elegance. A critical thinker at heart, Aadi thrives on problem-solving and employs his skills to ensure top-notch support for our clients. His down-to-earth demeanor and lighthearted approach make each interaction memorable, and his genuine passion for helping others shines through in the exceptional quality of every support call he takes.

Success Team — Western Region

James Scott | Regional Account Manager
BIO

James is a Commerce grad (Marketing/Sales Management) and has held key client-centered positions within well-known organizations in which he learned that people and relationships matter and always come first. James is known by our clients to go above and beyond to solve any problems, answer any questions and guarantee an exceptional experience.

Mel McInnes | Support Technician
BIO

Mel holds over 25+ years of technical support and customer service experience. He goes above and beyond for his clients, providing excellent technical assistance as well as helpful advice and tips. He is well-known for his incredible patience and desire to make sure each client receives top-notch service, staying on top of the issues until his clients feel confident that they have been fully and completely resolved.

Leo Santiago | Support Technician
BIO

Leo is a Computer Science graduate from the Network Services Technician Program at Red River College. His educational foundation has honed his technical skills, and his professional journey in technical consulting, quality assurance, and customer service has heightened his attention to detail and communication abilities. Known for his kindness, patience, and empathy, Leo genuinely channels his passion to deliver outstanding support and customer service tailored to each client’s unique needs.

Hygienist & Denturist Business Advisor

Noel Barlaan | Hygienist / Denturist Business Advisor
BIO

With over a decade in providing exceptional service to our clients, Noel has expanded into a Business Advisor role. He believes that every business is unique and as such, listening to every client in order to fully comprehend the nature of their business and goals is key. It is only through this process that Noel is proving invaluable advice and assists his clients in achieving milestones and reaching their goals. Through his extensive knowledge and a genuine curiosity, he is helping hundreds of clients with their daily business challenges.

Software Development Team

Blair Petrachek | Software Development Manager
BIO

Blair holds a Bachelor’s degree in Computer Science and a specialization in Databases, Datamining, and Software Engineering. As the head of the Development Team, he is integral to the architecture and design of MaxiDent and is responsible for the software’s Development Process and Lifecycle. Blair and his team of experts are key in our overall strategy to offer our customers a top quality software program in Canada and internationally.

Alain Himbeault | Senior Software Developer
BIO

Alain is our Senior Software Developer with a Computer Science degree from the University of Manitoba. He has worked in software development for nearly a decade and is a fluent speaker and writer in both English and French. Being an excellent team player, Alain also brings to his role strong troubleshooting skills and a determination to learn new technologies. In his spare time, he plays board games and the piano.

Aran Hunjan | Software Developer
BIO

With a background in Business Technology Management from Red River College, Aran brings diverse skills in programming and web development. With a keen interest in technological development, Aran actively applies his acquired knowledge into his projects. He has a natural appetite for embracing challenges, in which he consistently seeks to expand and refine his skill set.

Service Support Team

Ivo Bello | Senior Support
BIO

As a Senior Support Technician, Ivo tackles complex issues that go far beyond the regular day-to-day challenges. Ivo came to this meticulous yet rewarding role after spending over 4 years as an Implementation Technician. Leveraging his technical experience in computer and network support coupled with his knowledge of MaxiDent’s system, he is delivering exceptional service day after day.

Michael Pascual | Implementation Technician
BIO

As the Implementation Technician, Michael conducts and oversees all data conversions, installations and infrastructure reviews for our clients. Before coming to this role, Michael was a Technical Support Representative and was spending his days assisting clients, when they needed it the most. He holds a Network Administrator Diploma from Robertson College and has been providing customer service for nearly a decade.

Matt Wilson | Q&A Analyst
BIO

Starting as a Support Technician, Matt honed his skills in resolving client technical issues. His educational background in Cyber Defense & Cloud Administration plays a crucial role in his transition to spearhead our efforts to create impeccable software as a Quality Assurance Analyst. Matt draws on his knowledge of cloud infrastructure, cybersecurity fundamentals, and offensive networking to ensure that our software meets the highest standards and that our new endeavors align with the ever-evolving needs of dental clinics.

Marketing Team

Lathaniel Ruscito | Marketing & Public Relations
BIO

Lathaniel has fulfilled a few roles with MaxiDent, before finding his passion towards marketing and public relations. In his role, he controls and directs all marketing activities and oversees the creative process from concept to tangible results. Through deep knowledge of the dental industry, Lathaniel understands the importance of media communication and is continuously working towards enhancing MaxiDent’s media reach and connections. 

Laura Veroba | Copywriter & Editor
BIO

Laura has started as a Customer Service Representative, and has moved on to become our copywriter and editor. With a degree in English and Psychology, she brings experience and passion to her work in an effort to fulfill the vision and purpose of our company by empowering dental professionals with valuable tools and information. She also volunteers as Administration Officer for the Dental Office Managers Association of Canada.

Kaycee Harmer | Sales Administrative Assistant
BIO

Bringing a wealth of administrative experience to MaxiDent, Kaycee provides the best service to clients by being adept at multitasking and time management. She is a proven valuable team player with strong and effective communication skills. Her background in providing exceptional customer service has honed her ability to empathize, demonstrate kindness, and exercise patience while assisting clients to achieve their practice goals.

Request more information 

You will be amazed at what MaxiDent’s Dental Practice Management Software can do for you! North America 1-800-663-7199 / International 001-204-987-9099
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