by Laura Veroba | Sep 6, 2021 | Advice, Ideas for a Good Practice
I have been in marketing for over three years, and I’ve learned over the course of those years that marketing is not about the product, it’s about the people (your patients) For marketing to be effective, you need to understand that it is a way for you to empathize...
by Laura Veroba | Aug 4, 2021 | Advice, Ideas for a Good Practice
Establish Trust with Your Patients and Colleagues – A Tried and True Formula for Success Trust is the building block to any relationship, whether between you and your team, or you and your patients. And as often as I’m sure you’ve heard those words, as much as...
by Laura Veroba | Jul 5, 2021 | Advice, Ideas for a Good Practice
In addition to my position as a copywriter and editor, I have spent over six years learning the ins and outs of regular, successful, and not-so-successful backups as a monitor for our own offsite backup. Since then, I have picked up a few things that you may be...
by Laura Veroba | Jun 4, 2021 | Advice, Ideas for a Good Practice
What to Do When it Comes to Retention and Disposal of Patient Records Ever since we started leaning heavier on technology, we’ve been entering more and more of our information online. Think about it. Whenever we sign up for a free gift, subscribe to an e-zine,...
by Laura Veroba | May 6, 2021 | Ideas for a Good Practice
The Impact of Patient Re-Activation on Oral Health and Your Schedule Ever since the start of 2020, it’s been more and more difficult for patients to see their dentist. For nearly three years, I was an inactive patient, canceling appointments because of financial...
by Laura Veroba | Apr 8, 2021 | Advice, Ideas for a Good Practice
Are You Communicating to Your Patients or Engaging With Them Communication has changed a lot over the decades. I’m an Xennial, so I’ve been a witness to at least some of those changes. A big one is communication technology. Before there...